Dubai-based brand The Letter, founded by Mohammed Rabi, an Emirati native and San Francisco Academy Of Arts alumni has, as a goal to reinvent the suede jacket as we know it and turn it into a “luxury casual” item. On a mission to share their journey, the brand has showcased their pieces at both London and Milan Fashion Weeks as well as in Riyadh and participated in pop-ups all around from Geneva to Dubai, bringing the UAE’s quality production and the finest materials to the world.
“Capsule I”, their latest born collection, curates a selection of suede essentials with an eclectic color palette going from more low-key earthy tones to pop, vibrant electric blues or vivid magentas.
Not assigned to just one cut, The Letter’s portfolio of styles goes from cropped to biker to varsity. The best part? Clients are welcomed to customize their pieces.
A huge fan of cinema, Mohammed also cherishes cinematographic references (think cinema wheel on a recycled plastic shirt) and wants to “ensure that customers feel like the main lead in the film of their life when wearing (his) designs”
Discover more about The Letter on their Instagram