Crush Of The Week

Luxury accessory brand Amina Muaddi launches “High Summer 24” with model Anok Yai as face of campaign

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Undoubtedly the most desirable heels around the globe, Amina Muaddi returns with a “High Summer 24″ collection featuring the brand’s iconic styles and newbies, catering to ” every occasion and every persona, in pursuit of a quintessential summer lifestyle.”
With her sharp eye and flair, Muaddi’s campaigns always highlight the daring women she designs for. In this latest proposal, model Anok Yai embodies the Amina Muaddi woman to perfection in gorgeous images shot by Tanya and Zhenya Posternak.

This new collection draws inspiration from Italian & American music and film icons from the 70s and 2000s, proposing styles that are true to the brand’s DNA – as to know, as elegant as it is effortlessly glamourous.

With a heel that in 6 years has become one of the most recognizable detail on planet Fashion, Amina Muaddi explores new styles, from comfortable sparkling ballerinas to a selection of sophisticated daytime bags. Celebrating summertime and femininity, “High Summer 24” leaves no details aside with a range of trendy materials (hello, denim) to different sunset-inspired tones like lime, violet, and yellow that all echo the true meaning of a quixotic summer feeling.

It goes “sans dire”, every piece is crafted like a work of art in Italy, blending together high quality materials and a perfect architecture that allows for comfort to never be compromised.

The divine model Anok Yai is the star of the campaign Art Directed by Jahleel Weaver and captured by female duo Tanya and Zhenya Posternak,

Two pieces highlighted in this HS24 collection are the « AMI » shoulder bag in almond spazzolato and the soon to be it-shoe CHARLOTTE Mary Jane pump in white patent.

On of our favourites, the « AMI » bag, which is your everyday best friend, is the perfect fusion of functionality, edginess and chic. Crafted from premium calf leather and hiding a surprise über-cool stainless steel mirror, the bag becomes your ride or die both for a busy day running around town or a fashionable soirée.

While we have a crush on the Mary Jane, the icons we’ve been loving for half a decade are here re-birthed in new editions, amongst which the Lupita slipper, now given a new life with a net-raffia version.

The “High Summer 24” collection by Amina Muaddi is now available on and at select retailers worldwide.

Amina Muaddi @aminamuaddiofficial
Photographer: Tanya and Zhenya Posternak @zposternak & @tanyaposternak
Art Director: Jahleel Weaver @illjahjah
Styling: Katie Burnett @katieburnett__
Model: Anok Yai @anokyai
Hair: Olivier Schawalder @olivierschawalder
Make Up: Patrick Glatthar @patrickglatthaar
Nails: Sylvie Vacca @nailsbysylvievacca