Les Benjamins Makes Dubai Fashion Week Debut as Inaugural Correspondent Designer

Crush of the Week
January 20, 2025

Now reading: Les Benjamins Makes Dubai Fashion Week Debut as Inaugural Correspondent Designer

Les Benjamins, the Istanbul-based brand that blends retail and lifestyle for both men and women, is set to make its highly anticipated debut at Dubai Fashion Week (DFW) this February.

As the first-ever Correspondent Designer, the brand will showcase its latest collection on the official Autumn/Winter 25/26 calendar, running from February 1st to 6th, 2025, at the iconic Dubai Design District (d3).

Having established a strong presence in the UAE market over the past six years, including the recent opening of its flagship store at The Dubai Mall, Les Benjamins has fostered a deep connection with the region. The brand’s head of womenswear, Lamia AlOtaishan Aydin, with her Saudi heritage, adds a personal touch to the Middle Eastern influence that runs through the brand's DNA.

Les Benjamins’ global influence is showcased through milestones such as its debut at Paris Fashion Week in Spring/Summer 2017 and notable appearances at Milan Fashion Week. Its participation in Dubai Fashion Week further solidifies the brand's prominence, and its inclusion in the Correspondent Designer category strengthens its connection to both established and emerging audiences in the Middle East.

During DFW, Les Benjamins will present its Autumn/Winter 2025 collection, with the runway show set for February 5th at 9 PM. The “Altai Turks/Altaicana” collection is inspired by the Altai people’s profound bond with nature, their ancient traditions, and the mythology that has shaped their cultural identity.

Creative director Bünyamin Aydin and head of womenswear Lamia AlOtaishan Aydin will both be in attendance, highlighting the duo’s collective vision for the brand.

DFW is no stranger to top-tier talent, having previously hosted global icons such as Carolina Herrera and Roberto Cavalli. Co-founded by Dubai Design District (d3) and the Arab Fashion Council, DFW is the region’s premier fashion event, bringing together a mix of established and up-and-coming designers from around the world.

For updates on Les Benjamins’ runway show and other highlights from Dubai Fashion Week, follow them on Instagram at @lesbenjamins and @dubaifashionweek.