Devialet Lands in Dubai: A New Era of Luxury Sound at The Dubai Mall

Crush of the Week
February 21, 2025

Now reading: Devialet Lands in Dubai: A New Era of Luxury Sound at The Dubai Mall

In a city that thrives on bold innovation and sensory indulgence, it’s only fitting that Devialet, the French acoustic engineering powerhouse, has chosen The Dubai Mall for the unveiling of its flagship store.

In partnership with Chalhoub Group, this expansion is more than just a retail milestone—it’s a statement, reinforcing Devialet’s commitment to delivering transformative soundscapes to the region’s most discerning audiophiles.

The Art of Sound, Reimagined

Tucked into the second floor of The Dubai Mall, the 1,079-square-foot boutique is a symphony of minimalist design and immersive audio technology. Sleek monochromatic tones and sculptural curves set the stage for an experience that is as much about aesthetic harmony as it is about sonic perfection. Every corner of the space is meticulously curated to reflect Devialet’s avant-garde ethos, a seamless blend of technological mastery and quiet luxury.

At the heart of the store lies the Listening Room, a temple of sound where Devialet’s Phantom speaker collection takes center stage. Designed as an acoustically optimized sanctuary, this dedicated space allows visitors to experience the brand’s revolutionary sound engineering in its purest form—every note, every vibration, every whisper brought to life with cinematic precision.

Devialet’s CEO, Jacques Demont, calls this launch a key milestone in the company’s global expansion, highlighting the Middle East as a market with untapped potential for high-fidelity sound experiences. With over 200 patents and groundbreaking audio innovations like ADH® (Analog Digital Hybrid) amplification and SAM® (Speaker Active Matching), the brand is rewriting the luxury tech playbook, making deep, resonant, emotionally charged audio accessible to those who demand nothing less than perfection.

For Chalhoub Group, this collaboration is a natural fit. Ramit Harisinghani, General Manager of Chalhoub, sees Devialet’s entry into the region as an evolution of luxury retail, where experiential design meets cutting-edge technology. As Dubai cements itself as a hub of cultural and technological innovation, Devialet’s presence is poised to redefine the intersection of sound, space, and experience.

An Invitation to Listen Differently

This flagship store is not just a boutique—it’s a gateway into the Devialet universe, where innovation meets artistry, and where sound is not just heard but felt. Whether it’s the Phantom collection’s seismic bass, the Devialet Mania’s portable power, or the crystal-clear purity of the Devialet Gemini II earbuds, every product is designed to transport listeners into a new dimension of high-fidelity luxury.

Dubai has always been about the future, the extraordinary, and the immersive, and now, so is the way it experiences sound. Step inside, tune in, and let Devialet redefine the way you listen.