World-known London department store Selfridges welcomes La Maison Couture, a multi-channel retail platform proudly sourcing “environmentally responsible luxury brands from around the world” for a month-long pop-up running until May 4th. Luxury jewelry design house Azza Fahmy counts amongst their participating designers.
Having found fame for their creative translation of Arabic culture and historical references into beautiful, modern pieces of luxurious hand-crafted jewelry, Azza Fahmy Jewellery is bringing on board a carefully curated selection to the UK, enabling shoppers to discover some of their it homemade pieces.
Fatma Ghali, Chief Executive Officer of the Egyptian brand stated: “We are excited to be part of La Maison Couture’s pop up at Selfridges this April, a perfect timing when markets are starting to open up and get back on track. In addition to our Burlington Arcade store, Selfridges is definitely an important addition to our London presence and expansion.“
Discover more about Azza Fahmy, right here!